Cricketing icon Sachin Tendulkar has launched his premium men’s wear brand, True Blue, on Flipkart-owned Myntra. Launched in May this year, True Blue is a premium menswear apparel brand. Tendulkar teamed up with fashion retailer Arvind Fashion Brands. Talking about the brand Sachin Tendulkar, said, “True Blue embodies my identity and corresponds to the way […]
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