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Ibibo Group & MakeMyTrip, by many measures the top two online travel agencies in India, announced a merger — ending an expensive competitive pricing and discounting race. First, some context. While Ibibo+MakeMyTrip is a large consolidation by Indian standards, even the combined business, valued at $1.5 Bn–$1.8 Bn (depending on whose estimates you read) does not make […]
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